Innovo 2.0 at The Conran Shop

Conran Italia saw The Conran Shop embark on a journey through Italy, starting in the design capital of Milan – celebrating classic and modern living with an architectural sensibility. For the Milanese Apartment themed window in the Chelsea store, Baroncelli were invited to display our lighting sculpture Innovo as part of this joyful celebration of Italian culture.


Innovo is Baroncelli’s interpretation of Milan’s renowned Bosco Verticale complex completed in 2014. The living wall is composed of a myriad vintage chandelier remnants salvaged from our workshops in Murano – a colourful variety of glass flowers and foliage fitted to polished chrome metal planters, lined with warm white LED.


The resulting effect is both beautiful and intriguing, conjuring notions of sustainable design and living, whilst showcasing Baroncelli’s expertise in blending heritage skills and new technology with creative vision.